Howdy Partner
We have a great new product. More importantly, here’s why and what our customers have to say.
A product launch is a multi-faceted jewel. Before the tangible product, there is the fundamental question: What problem are we trying to solve? What do our customers need? So many decisions go in to a new design: the form factor, the computing power, the longevity and environmental requirements. Then there are the chips, board components, firmware, the software… the list goes on and what does it all mean?
Ultimately, it’s advancing the goals of the customer and there is always a story behind the specs. Step one is explaining why the technical information matters. Then bring the customer in to help tell the full narrative. This is what gives the product life and shows new prospects why they should hitch their wagon to a star.
AMD Embedded Technology Featured in Next Generation Microsoft Surface, Unveiled at CES
"The next generation of Microsoft Surface will continue to excite customers and partners alike, through innovation in both hardware and software," said Brad Carpenter, General Manager, Surface Engineering, Microsoft. "An important element is AMD's embedded processor and graphics technology providing great performance and stability for Surface, which recognizes fingers, hands, and objects, including more than 50 simultaneous contacts."
Six-core shootout: What to consider when buying processors
Teresa Osborne, product public relations manager for the server and embedded division at AMD, revealed: "For example, for 2P systems, the new AMD Opteron 6100 Series processor offers up to 119 per cent performance improvement over the previous six-core platform on both integer and floating point measurements."
Osborne added that "additional memory is a key advantage. This new platform features 50 per cent higher DIMM capacity than earlier platforms with up to 12 DIMMs per processor. This increases the available memory overall and helps applications like virtualisation, database and HPC to benefit from the additional cores."
AMD Teams With NYSERDA, HP, and Clarkson University for Sustainable Data Center Energy Research
Backing from NYSERDA and additional private funding sources are enabling this proposal, developed by AMD engineers in conjunction with Clarkson University, to enter the research phase. Students will begin experimentation on effectively managing data through a distributed network based on renewable energy. The second phase of the project plans to incorporate hardware elements, including HP's Performance Optimized Datacenter (POD) based on the AMD Opteron™ processor, purpose-built for energy efficiency and cloud computing.
